As Dissatisfaction Finds New Avenues, Life Sciences Companies Turn to Technology for Enhanced Quality Assurance and Complaint Management in Healthcare.
In an era of heightened consumer empowerment, dissatisfaction with healthcare products finds expression through an array of channels, notably on social media. The evolving landscape demands a sophisticated approach to quality assurance in life sciences, prompting the integration of electronic quality management software (eQMS). This not only streamlines processes but revolutionises how companies innovate, address complaints, and ensure regulatory compliance.
Quality and Innovation through eQMS
Electronic quality management software (eQMS) serves as a linchpin for life sciences companies seeking to elevate their products and services. The advantages extend beyond process streamlining, encompassing:
- Enhanced visibility into product quality and safety
- Accelerated time-to-market without compromising quality
- Scalability to meet dynamic market demands
- Cost savings through integrated and automated quality assurance solutions
Complaints as Catalysts for Improvement
Quality concerns often manifest as complaints, particularly in the life sciences industry where meticulous oversight is crucial. Manual complaint management, once a cumbersome task, has evolved with the aid of automation. Modern techniques, including artificial intelligence (AI), natural language processing (NLP), and optical character recognition (OCR), facilitate the monitoring, extraction, analysis, and prioritisation of complaints and Adverse Events (AEs).
IQVIA Vigilance Detect: Elevating Complaint Management
IQVIA Vigilance Detect employs advanced automation to swiftly identify potential adverse events and product complaints from diverse sources, including social media. Analysing 7.7 million social media posts in 91 languages from 38 countries, the system identified close to 44,000 AEs. This data-driven approach empowers life sciences companies to innovate and stay ahead of the competition.
Integrating Quality and Safety Compliance
The synergy of eQMS and Vigilance Detect into a unified solution delivers multifaceted advantages for pharmaceutical firms:
- Shortening issue cycle time by early detection, leading to faster action
- Enhancing solution safety with proactive issue identification for swift product revisions
- Ensuring overall compliance across regulatory, safety, and quality aspects of solution development
- Providing richer qualitative information to marketing authorisation holders through data monitoring
- Improving post-market launch market surveillance for enhanced product safety
Automation: A Catalyst for Excellence
In healthcare quality management, automation proves a pivotal ally. By leveraging technology that addresses both quality assurance and complaint management, life sciences companies are poised to not only meet but exceed expectations, ensuring that their commitment to innovation and patient well-being remains at the forefront.
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